Customers globally spent $1.22 billion on the Apple App Store in the 2018 holiday season, making a single-day record with purchases worth $322 million on New Year's Day alone, Apple said.
Spending on apps and content topped $1.22 billion between Christmas eve and New Year's eve.
"The holiday week was our biggest week ever with more than $1.22 billion spent on apps and games, and New Year's Day set a new single-day record at more than $322 million," said Phil Schiller, Apple's Senior Vice President of Worldwide Marketing.
Earlier this week, Apple announced that the App Store helped drive Services revenue to an all-time record in the holiday quarter.